NIKE X MMW SERIES 003

For his tie-up with Nike, Matthew M. Williams focuses on training and on the balance between cutting-edge design tools and expressions of human spirit. With performance in mind, the materials and garments of the Nike x MMW Series 003 collection are conceived to withstand the rigors of high-intensity interval workouts, spurring the idea of leaving the gym or studio to head outdoors. “For me, being outside is so important," says Williams. "Fresh air and sunlight are proven to be two of the greatest benefits to the health and well-being of humans." In that vein, the collection introduces an oversized down parka equipped with internal and external pockets to carry both daily and training accessories. The goal is to secure top protection in extreme winter conditions that will ultimately drive a get-out-and-do attitude. The lineup also includes a sherpa fleece jacket, water-repellant jacket and a two-in-one short for men. For women, the collection incorporates a sports bra and a mechanical stretch pant. The footwear spotlights the Nike x MMW Joyride in two colorways, black and red and a silver version that telegraphs a Milanese sprezzatura — an effortless nonchalance. “Each individual expresses his or her own unique sense of style in different ways," says Williams. "That's what I love about clothing in general, whether it's fashion or sportswear. I find that there are so many athletes that have an amazing and inspiring sense of style."