STAN SMITH: A NEW POINT OF VIEW

Refined, timeless, and built on considered simplicity the Stan Smith 80s feels effortless, elevated, and quietly sublime. An ode to its timelessness, the Stan Smith 80s takes cues from 1986, and brings them forward to today. Each detail is crafted to honour the original - a shorter unlined tongue, a refined heel, and a premium soft leather construction, make for a sleek, elegant, silhouette. A court graphic on the sockliner nods to tennis heritage, while perforated 3-Stripes and Stan Smith branding continue a lineage of iconic design. Graceful. Elevated. Considered.
Its strength lies in the simplicity of its elements. This is the starting point for Antonia’s latest chapter: a shoot dedicated to the Stan Smith family, defined by a focus on the essential. Minimal elements, clean compositions, and a visual rhythm that gives the shoe room to stand out without overpowering it.
A perspective that reaffirms the Stan Smith as a contemporary classic, through a visual language rooted in its identity.
To accompany the launch of the new colorways, a dedicated corner at the Sant’Andrea store extends the same visual language into the physical space.