RIHANNA KICKS IT UP IN THE NEW PUMA ADS
Rihanna strikes a sporty pose for Puma. In “Forever Faster,” her first ad campaign as Creative Director for the sportswear giant, the steamy RiRi, also brand ambassador, shows off the sculpted abs in moody black-and-white shots.
From cap to the new high-performing Pulse XT trainers, Rihanna sports the latest Puma garb, including a cropped sweatshirt and a pair of skintight leggings featuring Puma’s signature patterns. As Puma tweeted: “An icon who does it all needs a shoe that can keep up. Introducing the Pulse XT, worn by @Rihanna. #ForeverFaster.