CHARLOTTE GAINSBOURG STARS IN SL VIDEO
Clad in a sparkly off-the-shoulder black number French actress and trendsetter Charlotte Gainsbourg stars in the new Saint Laurent Fall 2017 ad campaign video directed by Nathalie Canguilhem. The new face of the luxury French house, the daughter of Jane Birkin and Serge Gainsbourg perfectly embodies the codes and aesthetic of Saint Laurent’s Creative Director Anthony Vaccarello. Sultry, glamorous and high-minded, she epitomizes the quintessence of French style and Parisian carefree elegance. Called “#YSL09”, the 46-second spot was shot in a sprawling empty, column-filled space in Los Angeles. The kohl-rimmed and tousled-hair Gainsbourg weaves her way around a multitude of columns, slowly and sensually, lashing out an invisible opponent with an ultra-elongated clutch. Canguilhem’s signature dark romantic touch further enhances the season’s mood, defined by a mix of tough cool, shimmer, plunging necklines and power shoulders.