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UNVEILING THE PIONEER DJ C/0 OFF-WHITE™ LIMITED-EDITION COLLABORATION

UNVEILING THE PIONEER DJ C/0 OFF-WHITE™ LIMITED-EDITION COLLABORATION

Off-White™ has partnered with Pioneer DJ, a world-class maker of DJ equipment, to unveil the limited-edition DDI-1000-OW DJ controller, accompanied by Off-White™'s “SOUND ENGINEERING” capsule of  clothing and accessories, also developed in collaboration with Pioneer DJ.

The Pioneer DJ c/o Off-White™ tie-up, inspired by the technical files inside the structure of the DJ controller, features Tees, hoodies, and a coach jacket, marked with silk-screen printed graphics and fluorescent green ink. Topping the looks are two fanny packs and two caps marked by the iconic “SOUND ENGINEERING” logo.

“As with the skeleton CDJ and DJM I designed with Pioneer DJ, I wanted to take this opportunity to bring together technology and human interaction,” says Virgil Abloh. “And this time we took it one step further with “SOUNDENGINEERING” bringing together this medium that unites so many of us with a fashion element. Both music and fashion, in my opinion, are these intense forces that have the unique power to bring people together while letting you make your own statement all at the same time.”

Yoshinori Kataoka, president and CEO of AlphaTheta Corporation says “DJing is a truly unique artform; its ability to evoke strong emotions and create deep connections between music and people is incredibly powerful. Virgil’s capacity to connect a myriad of artforms is a fearless display of unlimited creative potential. We hope that this collaboration inspires creativity among our community”.

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