KYLIE JENNER IN THE FORBES LIST OF RICHEST SELF-MADE WOMEN

At just 20 years old, Kylie Jenner has entered the Forbes list of America’s richest self-made women with a bang thanks to her fully-owned Kylie Cosmetics company, established two years ago. According to the venerable magazine, Jenner made her fortune by launching a "lip kit" that consists of a matching lipstick and lip liner, which has sold more than $630 million worth of makeup since its introduction. By applying its standard parameters, Forbes has valued her company, which now also includes eye shadow and concealer, at nearly $800 million. Moreover, the young entrepreneur has made more million from TV programs and endorsing products like Puma shoes and PacSun. Forbes quotes Jenner as “conservatively worth $900 million, which along with her age makes her the youngest person on the fourth annual ranking of America’s Richest Self-made Women.” “In the beginning I struggled with what I wanted to do. I knew I was passionate about make-up, but I didn’t know I could have fun every day doing my job. I turned to make up to make me feel more confident but could never find a lipliner and lipstick that matched. That’s where the lip kit started,” says Jenner in an exclusive Forbes video. Considering that her company in basically entirely virtual with just seven full-time and five part-time employees, according to Forbes, asmost operations are outsourced, Jenner is an outstanding force. Anultra-active social media player, Jenner uses IG, Twitter and other top platforms for engagement and self-promotion with her perfectly made-up pouty face attracting over 100 million followers.