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MONCLER X ALICIA KEYS

MONCLER X ALICIA KEYS

Always igniting fresh creative perspectives, Moncler Genius has expanded its horizons beyond fashion by partnering with multi-hyphenated Grammy Award-winning artist Alicia Keys.

Keys taps into her hometown New York City for inspiration, describing the effortlessly fluid collection as “cool, easy,100% New York–inspired by late ’90s streetwear, but with a twist.”

Hence brush-stroked lyrics on jersey pieces refer to Keys’ blockbuster Empire State of Mind anthem while crystals and silver add a touch of stage sizzle. 

Color rules in a full spectrum: black, coral, bottle green, turquoise and Keys’ signature purple while color-blocked green, black, and yellow echo the Jamaican flag.

Weights are paper-thin or thicker, silhouettes are relaxed, flared, shrunken, or cropped.

Cool details abound -  the exclusive Statue of Liberty crown logo, hand-painted motifs and Keys’ graphic twist on the Moncler logo peppering the accessories.

Call it a new style riff to rock the streets and beyond.